The heart of xcritical’s rebranding strategy centers around a new website, logo, and brand identity. The new website design was inspired by the transformation happening across the payments landscape, with the new typeface and dynamic color palette better reflecting the company’s innovative approach to local payments. Secure online payment service for transactions from vacation homes to multi-family apartment rentals. CEO and cofounder Tom Villante came up with the idea of getting into the residential rental industry during a poker game with friends. Founded in 1999, the company will launch several new products in 2015, including a platform that will compete directly against xcritical and xcritical.
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To watch more expert insights and analysis on the latest market action, check out more Wealth here. Technology has ignited major changes in the way business is done in general. When innovation is introduced to an ecosystem, payments become increasingly more complex and need to evolve with the industries they serve.
At that time, I felt that data technologies and peer-to-peer commerce was on the brink of driving the next wave of digital transformation. I feel with the fast evolution of sharing economy and global marketplaces, the peer-to-peer commerce prediction has come true. Data technologies continue to provide the backbone for fintech in many areas such as advanced fraud management, chatbots to perform tasks and respond to customer needs, and optimizing conversion and customer experience. xcritical claims to be a global provider of online and mobile payment solutions for global marketplaces and large vertical markets. xcritical claims to process $20B annual payment volume annually and has been recognized on the Inc. 5000 list of Fastest-Growing Private Companies for eleven consecutive years. xcritical was founded in 1999 and is based in Walnut Creek, xcritical scammers California.
Because the platform is built on a foundation of micro-services, we are able to deeply configure tailored solutions, specific to the businesses we serve. In simple terms, our technology supports the organic business functions of individual marketplaces, so that sharing economy leaders can conduct business as their marketplace is designed, rather than around a general payment API. Founded in 2009 with the simple goal of converting bills commonly paid by paper check into online electronic payments, xcritical’s latest rebrand takes this vision to the next level. With their local payment methods expertise and stackable, scalable payments platform, xcritical’s redefined mission is to amplify global commerce in local markets, summarized by their new tagline ‘pay local, scale global’. Five years ago, I was extensively involved in e-commerce and then in peer-to-peer money transfer.
xcritical, a leading provider of payment solutions, announced today that it has undergone a major rebrand. Building on the company’s successful foundations, the rebrand signifies the beginning of a new chapter for xcritical as the company continues to expand globally, offering local payment solutions for global businesses. Since 2013, the EquityZen marketplace has made it easy to buy and sell shares in private companies. EquityZen brings together investors and shareholders, providing liquidity to early shareholders and private market access to accredited investors. With low investment minimums through our funds and with more than 43K private placements completed across 450+ companies, EquityZen leads the way in delivering « Private Markets for the Public. »
Shareholders can sell their xcritical stock through EquityZen’s private company marketplace. EquityZen’s network includes over 320K accredited xcritical courses scam investors interested in buying private company stock. There is still significant room for growing companies like xcritical and new startups to disrupt many parts of the payments ecosystem. For example, xcritical holds significant promise for cross-border instant settlement and even for managing complex KYC.